Podcasts

“What are you seeing that I’m not seeing?” Joanne Miles, DAADOM, RDA Episode Overview A patient is upset. A team member needs help. Staffing has changed again. Your office manager keeps the day moving while you focus on dentistry. That protection can leave you unaware of how much they’re carrying. Fresh from AADOM, Joanne Miles, […]

  “You don’t want to start in January because by the time you pull it all together, you’re now going to be into Q2.” – Sara Hansen Episode Overview A strong 2027 starts with the decisions you make before 2026 is over. Regan and Sara take doctors behind the scenes of annual planning and show […]

Social media is playing a major role in how patients find, evaluate, and choose dental practices. In this episode of the Byte Sized podcast, Phoenix Dental Agency’s Matt Hutchings talks about what that shift means for dentists and their teams. Insights include why engagement matters more than follower count, how social content can elevate local […]

View for Video: https://www.youtube.com/watch?v=yppcEL0xvf0 “If you can talk to a patient, you can talk to a camera.”- Matt Hutchings Episode Overview A patient looking for a dentist no longer has to search “dentist near me” and work through a list of websites. They can tell AI exactly what matters to them: their age, concerns, treatment […]

“I didn’t think marketing was going to ignite me.”- Dr. Kelly Euse Episode Overview Marketing became more interesting for Dr. Kelly Euse when it stopped feeling like generic dental content. By starting with real photography of the doctors and team, then using AI to expand what those images could become, Kelly found a way to […]

“What are they passionate about? What are they willing to do?”- Dr. Kelly Euse Episode Overview A successful practice can give you room to decide what comes next. After nearly 20 years in dentistry, Dr. Kelly Euse has expanded how she thinks about patient care through oral-systemic health, prevention, nutrition, bacterial testing, and a deeper […]

“Before you ask AI to write, make sure you’re giving it something worth writing about. AI can help turn that material into content, but you’re the source.” – Benjamin Lund Episode Overview AI can write about preventive care, technology, implants, or nearly any dental service within seconds. The result may sound polished, but without real […]

“You can walk into a practice and tell that the team is aligned by a feeling. You can sense it.” – Matt Hutchings Brief Overview of the Episode Sara Hansen sits down with Matt Hutchings, PDA Multimedia Content Manager and podcast producer, to talk about the moment marketing gets tested in real life. Matt shares […]

“Good luck replacing your demand before you remove it.” – Regan Robertson Brief Overview of the Episode Going out of network is not a quick switch. It is a strategic transition that requires planning, clear communication, and the right internal systems long before the first contract changes. In this episode, Regan Robertson and Sara Hansen […]

“The patient welcoming is so simple, but really, really important.”- Apryl Christian Brief Overview of the Episode Some practices think patient experience is built through big gestures. This episode makes the opposite case. Trust is often won or lost in the smallest moments. Eye contact at the front desk. A warm welcome. A phone call […]

Marketing without a “why” is just expensive noise. In this podcast episode, we explore how identifying your practice’s core purpose transforms your external messaging and creates a lasting impact on your team and your community. Listen here

“And this is why really marketing is a system. Marketing is not products.” – Sara Hansen Brief Overview of the Episode In this replay, Bruce and Sara break down why so many dentists misunderstand marketing. It is not just ads, websites, or getting the phone to ring. It is the full patient journey. From internal […]